Our mission
weR’s mission is to make the physical shelf a trusted data layer for retail AI.
We turn store scans into verified shelf intelligence, helping retailers, brands, and execution partners detect issues, fix them faster, and verify execution with auditable proof.
By combining phone-first AI, AR, and spatial technology, we make shelf checks faster, more accurate, and scalable without additional hardware.
Our vision is to build the intelligence layer for autonomous shelf execution: phone-first today, wearable and robot-ready tomorrow, powered by patented technology.
Some awards we won





Meet the team

Amit Chachek
Co-Founder | CEO

Gil Gavish
Co-Founder | Director of AR

Tomer Chachek
Co-Founder | COO & CFO

Mark Lekhovitser
CPO

Igor Maslo
Director of AR | Unity3D & Full Stack Expert

Aviram Netanel
Director of iOS | Lead iOS Developer

Yaniv Hasbani
Innovation - iOS | SDK Developer
Ready to cut manual shelf-check time and verify every fix?
See how weR helps retailers, brands, and execution partners scan faster, find issues sooner, and prove shelf execution by store, shelf, SKU, and visit.
